Leading Transformation: Dirk Schönberger and Tim Blanks on Shaping the Future of Fashion at MCM.

In this on-stage conversation, Dirk Schönberger, Chief Brand Officer at MCM and board member of Fashion Council Germany, shares a firsthand perspective on leadership in times of change with BOF Editor-at-Large, Tim Blanks. From navigating global growth to embedding innovation and culture into a luxury brand, this session explores what it truly means to lead with clarity, courage and long-term vision in a transforming fashion industry. With Tim Blanks (Business of Fashion) and Dirk Schönberger (MCM).