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1983 Collection | Swatch

Sep 14, 2020 · 8.3K views

DescriptionSwatch has always had its finger on the pulse since the brand’s founding in 1983. The enfant terrible of Swiss watchmaking is now introducing its latest innovation: a collection of timepieces cased in materials sourced from nature. This marks the first time a watchmaker has succeeded in replacing all conventional by bMore
Swatch has always had its finger on the pulse since the brand’s founding in 1983. The enfant terrible of Swiss watchmaking is now introducing its latest innovation: a collection of timepieces cased in materials sourced from nature. This marks the first time a watchmaker has succeeded in replacing all conventional by bio sourced materials in a series production environment. Premiering in a collection that brings the iconic design of the first Swatch models to the present day, the brand is off to its next chapter : BIORELOADED swat.ch/1983collection

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