Why is Freewheelers & Co the most sought after Japanese brand on the market? | SON OF A STAG

Freewheelers and Co has been one of the most well respected and sought-out Japanese heritage brands since it launched in 2009, but what sets them apart in such a competitive market, and why do their pieces fetch such high prices? Finn is here to take you through a deep dive of his favourite brand, picking out some key pieces from each sub-label, and explaining why Freewheelers is the gold standard for many heritage fans! https://sonofastag.com/ https://www.instagram.com/sonofastag/ https://uk.pinterest.com/sonofastag/