After the Flowers - Raw Mango - Summer 2024

After the Flowers Raw Mango - Summer 2024 Flowers bloom in fleeting moments, announcing the beloved arrival of Spring. Through restrained beading and threadwork, graphic motifs draw from the Sakura and handwoven silk brocades cluster, often forming crescent-shaped blossoms. Set against the peaks of Dharamsala’s Kangra Valley, silhouettes find ease in the principles of wabi-sabi and fukinsei, allowing for balance between asymmetry and the ebb and flow of imperfection. Contrasting gulabi pairs with maroon, lime with black and colors seems to transition between moments of now and then. Launching tomorrow at Raw Mango stores in Bengaluru, Chennai, Hyderbad, Mumbai and New Delhi. Creative Directon & Campaign Identity: Squadron 14 @squadron14 Text: Border&Fall @borderandfall Associate Garment Designer: Naveli Choyal @navelichoyal Photography: Suraj Nongmaithem @shutterbug_nong Cinematography & Colourist: Vikas Maurya @mauryavikas Styling: Ashish Karmali @ashishkarmali & Daksha Salam @_________daksha Film Edit: TITO @theurbanennui Music: TITO+ @abluetito @onnocollective Hair & Make-up: Neha Singh @nehasinghmakeupofficial Talent: Kritika Sharma @kritika_27sharma Illo Tissica @tissicaillo Rewati Chetri @rewati.chetri Muskaan Luthra @muskaanl Kalden Rigzin @user970388 Locations & Production Support: Hilly Billy Production @hillbillyproduction #rawmango #sanjaygarg #aftertheflowers #summer2024 #newcollection #textiles #garments #saris