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Fashion’s Neuroplasticity Problem
DescriptionUsing neuroscience and fashion theory to explain why fashion and trends feel increasingly repetitive. From the Row's Margaux bags to the dupes and their counter copies. WHAT'S THE MATTER? :) Chapters 00:00 Intro 00:59 neuroplasticity wtf 02:58 fashion plasticity 08:23 mere exposure effect 10:06 era of predictive More
Using neuroscience and fashion theory to explain why fashion and trends feel increasingly repetitive. From the Row's Margaux bags to the dupes and their counter copies. WHAT'S THE MATTER? :)
Chapters
00:00 Intro
00:59 neuroplasticity wtf
02:58 fashion plasticity
08:23 mere exposure effect
10:06 era of predictive fashion
17:21 information density
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edit by: @alek_potier
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Sources:
Adrian Duszkiewicz
https://www.sciencedirect.com/science/article/pii/S016622361830273X
Robert Zajonc
https://www.psychologicalscience.org/journals/current-directions/1467-8721.00154
Daria Onitiu
https://link.springer.com/article/10.1007/s00146-021-01235-8
Pelin Geyik & Henri Weijo
https://research.aalto.fi/en/publications/how-consumer-market-orientations-shape-algorithmic-appreciation-a
the rest I made up.
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