Lou Dalton X River Island | Design Forum Teaser

Subscribe: http://po.st/BAmBbC Shop Now: http://po.st/MWb4b2 This spring, we’re excited to launch our latest Design Forum Collection with men’s fashion designer Lou Dalton. The 13-piece collection comprises of modern sportswear combined with traditional construction and assembled with bright colours. A sense of nostalgia is evoked with slogan tees and youthful pieces. The collection draws inspiration from photographer Perry Ogden’s book ‘Pony Kids’ and films such as The Rat Catcher and The Selfish Giant. Synonymous with an impressive attention to detail and contemporary aesthetic, Lou Dalton has established herself as a starlet of British Menswear. Upon leaving school, Lou took up an apprenticeship in bespoke tailoring and pattern cutting and after completing a Master’s Degree in Menswear from RCA, moved to Italy to work as a design consultant. Shop the collection online now and in selected stores from Saturday 9th January 2016. Click link to shop: http://po.st/MWb4b2 Directed by Fred Rowson, the short film will be premiered at LCM this weekend as part of Fashion Film, an initiative hosted by River Island and the British Fashion Council.