THIS IS WHY GUCCI’S SALES WERE DOWN WHILE SABATO DE SARNO WAS CREATIVE DIRECTOR

Let's talk about all of the missteps that happened at Gucci while Sabato de Sarno was their Creative Director, that ultimately led to him exiting the company (and also, who some of my favorite candidates are in the running to become Gucci's next Creative Director!) The issues at Gucci were all across the board, from boring and uninspired basic designs, to no new hero bag styles, to low quality materials used to make their ready-to-wear clothing & lackluster finishing techniques, to a lack of special and exciting items, to inventory issues, to an ultimately lost and confused brand identity in general. Some of these things were in Sabato de Sarno's control, but some of them weren't. Some of them are larger issues at Gucci and Kering Group that need to be addressed before their new Creative Director comes in, or they'll never be able to succeed either. We'll also talk about some of the people I think would make great Creative Directors at Gucci, and they're already CDs at famous brands like Dior and Loewe. I'm sure you already know who they are just from that little hint :) Let me know what you think about the situation at Gucci that caused Gucci's 24% decline in Q4 2024 sales, and ultimately resulted in Sabato De Sarno to leave the company. Thanks so much for watching 💜! Outfit Details: - Striped Saint Laurent Button Down Shirt: https://editorialist.com/p/striped-cotton-poplin-shirt-saint-laurent - Chanel White Gold Coco Crush Ring: https://rstyle.me/+CsihY1vVME8kv8UvM5LOGg