How best to wear your signature fragrance

In partnership with Floris we have created a short film to showcase the dos and don'ts of spraying fragrance. Floris can trace its history back to 1730, making it the oldest independent family perfumer in the world. Past clients read like a who's who of British society and include Winston Churchill and Ian Fleming, to name just two. The family have recently refurbished their shop at the iconic address, 89 Jermyn Street. It's well worth a visit.