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Maize and Blue Collar // Trailer
DescriptionRelentlessness, physicality, and a roll-up-your-sleeves approach to any challenge at hand. Blue collar work ethic is something we live by and champion at Wolverine, no matter the job site or industry. That’s why we’ve partnered with members of the University of Michigan Football team, who exhibit this grittiness in theMore
Relentlessness, physicality, and a roll-up-your-sleeves approach to any challenge at hand. Blue collar work ethic is something we live by and champion at Wolverine, no matter the job site or industry. That’s why we’ve partnered with members of the University of Michigan Football team, who exhibit this grittiness in their daily grind. The Maize and Blue Collar campaign spotlights 6 Wolverine players and their own stories of tenacity, toughness, and blue collar work spirit. New installments drop every Sunday beginning September 10.
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