How to Identify Profitable Fashion Trends: Part 1

Successful trend forecasting is the key to designing fashion collections that future consumers will buy, wear, and love. But before you can anticipate bestselling styles, you need to understand the trend lifestyle. In Part 1 of this Fashion Masterclass Series from Trendstop, we’ll introduce you to how new trends begin, grow, and evolve. Learn how fashion trends move through different stages of consumer adoption – starting with innovators and early adopters before moving to mainstream and late mainstream markets. So you can anticipate the exact point your target audience will tap into new fashion trends. You’ll also hear from Jaana Jatyri, Trendstop CEO and founder. The fashion futurist has been successfully forecasting trends for over 20 years. And under her guidance, Trendstop has helped over 1,500 fashion and lifestyle businesses optimize their collections for future consumer trends. → Watch all videos in this Masterclass Series for free at: https://www.trendstop.com/profitable-future-trends/ → Follow Trendstop on LinkedIn at: https://www.linkedin.com/company/trendstop/ → Subscribe to our Trend Snapshots for fast, affordable trend insights: https://www.trendstop.com/fashion-trend-snapshots-access/