The Road To Basel Episode 5: A Conversation With Watch Designer Eric Giroud

At Basel World 2013, you could find ten different Eric Giroud designs, in the booths of eight different brands. He is a watch industry super-designer. In episode five of our original video series The Road To Basel, we pay a visit to the man behind so many of today's most interesting and thoughtful wristwatches in his downtown Geneva studio. Next time you look at one of your favorite watches, you'll be forced to wonder, "Did Eric Giroud have something to do with this?" For more, go to http://www.hodinkee.com/blog/the-road-to-basel-episode-5-a-conversation-with-watch-designer-eric-giroud