‘Probably the most famous hummel design of all time’ | BEHIND THE CHEVRONS #10

Coventry F.C. – a football club steeped in history in the heart of England. In our latest episode of BEHIND THE CHEVRONS, we dive into the club’s past iconic hummel jerseys and discuss the history and inspiration behind each design. After some years break, hummel has partnered with Coventry once again. In this episode, we’re joined by Robert Revell – now Creative Director at hummel UK. Together with Robert, we take a look at several Coventry F.C. jerseys – including the new home, away, and third kit for the 2022/23 season. We also learn about various elements of the club’s culture from cathedrals to time capsules, as well as the incorporation of one of the club’s historic chant ‘In our Coventry Homes’, into the jersey design. At hummel, we believe that few things can bring out more passion in people than sports. And perhaps nothing shows this better than the humble football shirt. It’s the connective tissue that binds together not only clubs, players, and fans, but brings people together from all corners of the globe. BEHIND THE CHEVRONS celebrates these magical garments, investigating football fandom from a new angle. Shop hummel at https://www.hummel.net Follow hummel on Instagram https://www.instagram.com/hummelsport Follow hummel on Facebook https://www.facebook.com/hummel.International/ Follow hummel on Twitter https://twitter.com/hummel1923