Hudson Jeans Fall 2011 Campaign starring New Face Patrick.

Fall 2011 advertising campaign created by the LIPMAN agency, featuring the face and muse of HUDSON, Georgia May Jagger and introducing new face debuting in his first campaign Patrick from LA Models. The campaign continues the HUDSON brand and mantra, showcasing the delicate blend of Georgia May's British effortless cool coupled with Patrick's ease and California spirit of freedom. Inspired by Andy Warhol's Screen Tests, the campaign is a sequence of visual character studies that invite you into an intimate space where a quiet steady gaze reveals the multiple facets of the human condition. Viewers get a glimpse into the tension of stillness, the presence of being, and the little bits of personality which come to bare when one breaks into a fit of laughter.