Worn BETTTER: The Avant Garde of Upcycling - Interview

Julie Pelipas, founder of upcycling platform BETTTER, joins Vogue Ukraine’s Venya Brykalin on stage to explore how upcycled garments become powerful womenswear—infused with purpose, craftsmanship, and emotion. Believing that everything we need already exists, BETTTER transforms existing clothing into timeless pieces—crafted in Ukraine and stocked by top retailers like Net-a-Porter, Bergdorf Goodman, 10 Corso Como and Joyce. A story of circularity, creativity, and quiet power—asking not just how we dress, but how it makes us feel.