Izzi Allain (@IzziPoopi) On Viral Fashion, TikTok Growth, and Her Love For Loewe | Let's Get Dressed

From a dress that changes colors in the sun to a wet latex top, some of fashion's most viral moments have sparked from the social media account of Izzi Allain (or @IzziPoopi). Known for her luxury unboxing videos and eclectic sense of style, the Montreal-based content creator has amassed a following of over 2 million people and now works with brands like Loewe, Prada, Miu Miu, and more. In today's episode, I chat with Izzi about how she came to be sitting front row at fashion week, her thoughts on viral fashion, and her best tips for growing a community online. ABOUT LET'S GET DRESSED How do you create a staple wardrobe? What trends are dominating the runways? Who’s the coolest new designer to watch? Join ultimate fashion insider Liv Perez for new episodes every Monday to hear the best in fashion news, styling tips, and interviews with top industry leaders that will leave you inspired to dress and feel your best self every day. Produced by Dear Media Follow Liv on Instagram - www.instagram.com/livvperez Follow Liv on TikTok - www.tiktok.com/livv.perez