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ARMAF CLUB DE NUIT INTENSE OVERDOSE (Full Version)

Aug 7, 2026 · 2.3K views

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Campaign
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Fragrance
Houses
Armaf

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DescriptionUnveiled in London at the beginning of July this year, Club De Nuit Intense Overdose opens a bold new chapter in the brand's most successful fragrance collection. The launch is accompanied by one of ARMAF's most ambitious global campaigns to date, created in partnership with acclaimed actor and style icon John Abraham.More
Unveiled in London at the beginning of July this year, Club De Nuit Intense Overdose opens a bold new chapter in the brand's most successful fragrance collection. The launch is accompanied by one of ARMAF's most ambitious global campaigns to date, created in partnership with acclaimed actor and style icon John Abraham. Known for his understated confidence and enduring appeal, Abraham reflects the fragrance's character with natural ease, reinforcing the message of its bold, intense interplay of notes. As Nayana Tharoor, Global Head of Marketing at Armaf, explains, “Club De Nuit Intense Man became far more than a fragrance. It became a global icon and one of the defining success stories in modern perfumery. With Overdose, we were never looking to replace a legend; we wanted to elevate it.”

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