#NoNewClothes Challenge: Remake x Perwoll

#NoNewClothes Challenge: Henkel and Perwoll Join Forces with Remake to Promote Sustainable Fashion Perwoll is collaborating for the first time with the international NGO Remake to raise awareness about sustainable fashion consumption. Together, they are supporting Remake's #NoNewClothes Challenge: a global campaign encouraging people to refrain from buying new clothing for three months. Sustainable fashion awareness is becoming increasingly important. Europeans purchase an average of nearly 26 kilograms and discard almost 11 kilograms of textiles per year. Yet, only one percent of worn textiles are recycled into new garments. The fashion industry is responsible for ten percent of global CO₂ emissions—more than international shipping and aviation combined.