TISSOT | PRX | Lee Dong Wook in the One Office Day At A Time Campaign

Inspired from a historical and at the same time revolutionary Tissot watch model, launched in 1978 and representing one of the first luxury yet sporty watches made from steel. This collection extension adds new and original colours into the PRX, model that became a must-have for every watch lover and style enthusiast, since it's relaunch in 2021. Tissot expands its offering while staying true to its authentic roots. A statement piece, with the essence of the late 70s but powered and crafted with modern technologies. Its sleek lines and pioneering spirit make it an undeniable style icon – essential for those who appreciate the allure of classic watches. The tapered and slim case, the dial with geometric patterns reminiscent of Vasarely’s art and the solid yet ergonomic stainless steel integrated bracelet make the PRX a true blast from the past and a modern sophisticated piece, loved by anyone and everyone that's stylish yet loves an accessible Swiss watch piece.