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How Women’s Products Are Made Differently?
DescriptionA new era of sports innovation is here; and it’s built for her. Across football, rugby, and trail running, adidas is working side by side with female athletes, researchers, and designers to reimagine what performance gear can be...not adapted but purposefully engineered. From the lab to the pitch, this represents morMore
A new era of sports innovation is here; and it’s built for her.
Across football, rugby, and trail running, adidas is working side by side with female athletes, researchers, and designers to reimagine what performance gear can be...not adapted but purposefully engineered. From the lab to the pitch, this represents more than a product breakthrough it’s a statement of intent.
Made for her needs, shaped for her game and built for her performance.
This is the story of innovation shaped by real needs, real feedback, and real progress; told by the athletes, designers, and leaders driving the future of sport.
Rooted in 75 years of legacy, we continue to shape the industry.
Find out more:
Sparkfusion: https://news.adidas.com/football/adidas-launches-f50-sparkfusion---a-boot-built-by-and-for-women-s-football-players/s/7a72e410-249a-4f43-afd5-cbf3222f5f60
Avaglide: https://news.adidas.com/rugby/adidas-launches-rs15-avaglide---a-rugby-boot-built-by-and-for-women-s-rugby-players/s/1f31a6b8-b908-43bd-9ef1-ddb182dd3927
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