#IEmpowerHandloom

#IEmpowerHandloom | India is a country where every region is embedded with vibrant crafts and there’s one common tool that renders these crafts their value- 𝗧𝗵𝗲 𝗛𝗮𝗻𝗱𝗹𝗼𝗼𝗺. Generally located in local weavers’ rooms, the handloom takes in warp and weft threads to result in a beautiful, and durable fabric. Above all, it gives sustainable employment to the weavers of different crafts- Banarasi, Ikat, Jamdani and many more crafts. With the youth developing a taste for contemporary styling using traditional crafts of India, we’re moving forward to sustain the art of handloom, irrespective of the craft it’s used in. Every time you wear handloom, you empower the artisans, the age-old traditional crafts & the craftsmen’s skill. 𝙏𝙝𝙞𝙨 #NationalHandloomWeek, 𝙡𝙚𝙩'𝙨 𝙘𝙚𝙡𝙚𝙗𝙧𝙖𝙩𝙚 𝙝𝙚𝙧𝙞𝙩𝙖𝙜𝙚 𝙝𝙖𝙣𝙙𝙡𝙤𝙤𝙢𝙨, 𝙤𝙣𝙚 𝙨𝙩𝙮𝙡𝙚 𝙖𝙩 𝙖 𝙩𝙞𝙢𝙚. 𝗧𝗼 𝘀𝗵𝗼𝗽, 𝘃𝗶𝘀𝗶𝘁 𝘁𝗵𝗲 𝗹𝗶𝗻𝗸 - https://bit.ly/3vI3Bsb 𝗼𝗿 𝘀𝘁𝗲𝗽 𝗶𝗻 𝗮𝘁 𝘆𝗼𝘂𝗿 𝗻𝗲𝗮𝗿𝗲𝘀𝘁 𝗙𝗮𝗯𝗶𝗻𝗱𝗶𝗮 𝘀𝘁𝗼𝗿𝗲! #Heritage #Handloom #FabHeritage #Visitus #Artisans #Crafts #Shopnow #Customised #Skill