Stop Falling For These Lies

Watch brand marketing departments like to use some pretty fancy language to make their watches sound more expensive. But many of those terms have definitions that are actually much more ordinary, or sometimes even completely misleading. Zaratsu polishing. High beat. In-house. All this marketing jargon makes it difficult to understand what’s actually worth spending money on and what’s just a waste of money. Today we’re going to sort the high horology from the promotional hokum. Support me on Patreon: https://www.patreon.com/AndrewMorganWatches Grab some merch: https://andrewmorganwatches.com Read my novels: https://www.amazon.com/stores/Andrew-J.-Morgan/author/B00GTW1B6A Follow me on Instagram: https://www.instagram.com/andrew_morgan_watches/ Here on Andrew Morgan Watches I want to bring you all the best on watches from my personal perspective. There's watch reviews, expert reactions, top 10 lists, the best and worst of the industry and a whole bunch of memes, too. So if you like Swiss watches, German watches, Japanese watches—whatever—you'll be sure to enjoy AMW!