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The Woolmark Performance Challenge 2021 - Innovations
DescriptionThe Woolmark Performance Challenge partnered with two brands for the first time: Swiss running specialists, On, and Italian skiwear experts, SALEWA. On challenged participating students to explore apparel innovations that respond to the highest demands of performance for modern outdoor runners, whist maximising fashioMore
The Woolmark Performance Challenge partnered with two brands for the first time: Swiss running specialists, On, and Italian skiwear experts, SALEWA.
On challenged participating students to explore apparel innovations that respond to the highest demands of performance for modern outdoor runners, whist maximising fashion-forward wearability. Whilst SALEWA asked entrants to innovate low environmental-impact fabric technologies to create thermo-regulating apparel for mountain activities.
From more than 400 entries from across the globe, the 12 most promising ideas were selected as finalists, before judges selected the winners for each category.
Learn more at https://www.woolmarkchallenge.com/
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