SoccerBible x hummel

Ushering in an age of collaborative creativity, SoccerBible have teamed up with HUMMEL HIVE to release a limited-edition collection of football shirts that kick off 2017 with a style that travels both on and off the pitch. HUMMEL HIVE, the part of the hummel brand that is dedicated to exploring creative collaboration and unlocking a fresh path to ever evolving creative spaces, this release is a testament to the philosophy shared both by the brand and SoccerBible. Working with creative powerhouse, ilovedust, the base designs of the shirts have been produced to provide an artistic and fashion-focused look for when playing on the pitch as well as in the pub. Illustrator Lola Beltran has created the on-fire whistle badge that sits on the chest of the front of the shirt as well as the typography on the reverse. Three shirts have been produced and each represents a different style though collectively an all-out attack on the senses bring plenty of party to proceedings. Geometric shapes mixed with blossoming colour and minimalist tones, each shirt is a visual outpouring for a cultured game that has creativity woven into its seams. Completing the collaborative launch and ensuring the passion of the game and indeed the collection was captured with precious force, The Rig Out joined forces with SoccerBible to produce a lookbook and an accompanying short film. The lookbook shot on 35mm film features players of AGF Aarhus, taking in a look that is both on and off the pitch. With hum