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Sourcing The Immortelle Flower | L'Occitane

Nov 14, 2019 · 4.8K views

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Documentary
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Skincare
Styles & eras
corsica

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DescriptionImmortelle essential oil, created by distilling the immortelle flower, is the vital ingredient in L’Occitane’s anti-aging skincare ranges. These products have been very successful since their launch and the need for the immortelle essential oil has continued to grow ever since. Immortelle is native to the island of CorMore
Immortelle essential oil, created by distilling the immortelle flower, is the vital ingredient in L’Occitane’s anti-aging skincare ranges. These products have been very successful since their launch and the need for the immortelle essential oil has continued to grow ever since. Immortelle is native to the island of Corsica, and the family farmers who work with us still cultivate the flower in this rich and diverse landscape. How we source the immortelle flower is 100% organic, sustainable and traceable. Here's an in-depth look at how we do it. L’Occitane launched the first large-scale organic immortelle plantation programme in Corsica in 2004, bringing together ten local growers and distillers to sustainably cultivate plants for our popular skincare range. You’ll find them harvesting the immortelle crop at dawn before it goes on to be distilled later that day. At L’Occitane, we are committed to preserving biodiversity and supporting the people who work with us. Using wild immortelle flowers for our skincare products would soon deplete this valuable natural resource, so in 2004 we began our organic immortelle plantation programme with 50 hectares of Corsican land. We supported local growers to plant this land with the seeds harvested from wild immortelle flowers in line with guidelines designed to protect the plants’ habitat. We then provided ongoing support for their plantations. Eco-friendly agriculture gives us a sustainable supply of immortelle essential oil that preserv

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