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M&S Home - Conran Spring Overview - Marks & Spencer 2012

Jan 26, 2012 · 1K views

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Format
Campaign
Products & items
bed linenkitchen
Materials & techniques
linen

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DescriptionWatch more at http://www.marksandspencer.com/MS-TV/b/311612031 Last September we launched what we call the Preview Range. What we are now doing in spring, so actually in January of this year, we are launching a much bigger range and moving into new product categories. We've got a new range of bed linen, which is comMore
Watch more at http://www.marksandspencer.com/MS-TV/b/311612031 Last September we launched what we call the Preview Range. What we are now doing in spring, so actually in January of this year, we are launching a much bigger range and moving into new product categories. We've got a new range of bed linen, which is comprehensive collection. We've also moved into bedroom furniture -- which is two beds and cabinet furniture. We've also extended into kitchen. Terence often refers to plain, simple and useful being part of our philosophy and I think that's testament to how we go about producing things. Quality of materials is very important to the Conran brand. We would always try and design a product with the best possible material to hit that price point. So in this project, with Marks & Spencer, we've worked with really beautiful linen to the highest quality possible, to attain the price point we've achieved. The Conran philosophy, I think, absolutely runs in tandem with Marks & Spencer's Plan A philosophy. We are working with all their manufacturers, who are all Plan A, and we are totally supportive of that. We've got a lot of new upholstery, but we've also got a lot of new cabinets. And within the cabinet ranges we've focused on oak - oak has got a lovely quality to it, it's very warm, but what we have done is put a really beautiful matte finish on it. It's been a fantastic journey so far working with Marks & Spencer, and I think one of the hugely exciting elements of it fo

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