31 LE ROUGE. 12 new matte shades.

12 new matte shades, inspired by Gabrielle Chanel's iconic rue Cambon apartment and ateliers as well as the creations designed there, have been added to the 31 LE ROUGE collection. 12 new shades that reconcile luminosity and a matte effect, all while offering pure, intense color. 12 new lip colors, made all the more magnificent by a bullet that is embossed with a matte woven pattern and a shining CHANEL logo. #31LeRouge #CHANELMakeup Learn more on chanel.com For more videos, subscribe to our channel: https://www.youtube.com/channel/UCclH... Visit our website: https://www.chanel.com/ You can also find us on: http://instagram.com/chanelofficial http://instagram.com/chanel.beauty http://www.twitter.com/chanel http://www.facebook.com/chanel https://www.tiktok.com/@chanel.beauty