K18’s Biggest Innovation Yet: Why Stylists Could See Hair Aging First

What should stylists know about changes in graying, shedding, density and texture—and how could that knowledge change the client consultation? BTC Editorial Director Steph Bong sits down with K18 Co-Founder & CEO Suveen Sahib to discuss FutureIQ™, K18’s expansion from hair repair into hair longevity and what the brand has learned about how hair changes over time. Watch to learn why stylists may be among the first to recognize signs of hair aging, what those changes can look like behind the chair and how K18 is supporting professional education to help stylists lead the hair longevity conversation. Explore K18 professional education and certification: app.k18hair.com