The Hidden Atelier Behind Every Iconic Haute Couture Gown

The secret atelier behind Chanel, Dior & YSL — and the jacket that sold for €382,000. The full story of Maison Lesage, told by someone who trained there. 🧵 Learn Lunéville embroidery — join the waitlist → https://fashionembroiderylab.com/waiting-list-luneville Before Chanel. Before YSL. Before the beaded gowns you see on every couture runway — there was Lesage. In this video I trace the full history of Maison Lesage, from the original Michonet atelier founded in 1858, through the revolutionary work of Albert and Marie-Louise Lesage in the 1920s, to François Lesage's legendary 44-year collaboration with Yves Saint Laurent — and the jacket that sold at Christie's for €382,000. I trained at École Lesage in Paris. This story is personal to me. And I think every embroidery lover deserves to know it. CHAPTERS: 0:00 The jacket that shocked Christie's 0:39 The atelier that started it all — 1858 2:00 The couple who changed everything 4:44 The surrealist who saved them from ruin 7:00 44 years. One unstoppable partnership. 8:42 600 hours. The most famous jacket in fashion history. 10:05 Why Chanel bought them — and what they're hiding 11:43 The school that keeps the secret alive 12:20 Your turn 📍 Teaching from Abruzzo, Italy 🎓 Trained at École Lesage Paris & Hand & Lock London. Worked for Italian high Fashion houses. 🔔 Subscribe for haute couture secrets every week → @jelenacoutureatelier