Behind the Scenes: GUESS Jeans Spring 2017 Campaign feat. Hailey Baldwin

This Spring, GUESS joins forces again with GUESS Girl Hailey Baldwin, Emma Stern and heartthrob Stefano Sala from the beaches of Malibu to one of the most iconic Beverly Hills Hotels. Photographed by international fashion photographer Rayan Ayash, the trio soaks up the California sun in the effortlessly boho and vibrant Spring ’17 Collection. Can you feel the wind in your hair, too? Discover more at geni.us/GUESS Creative Director: Paul Marciano Photographer: Rayan Ayash DP/ Editor: Sergio Bautista Music: “Slow Wave” by MVM Productions + “Future Ready” by Cymatix