MANE TERROIR 2022

In Beautyworld Middle East exhibition in 2022, Mane introduced five hero Mane natural specialties – Vanilla from Madagascar, Timur Pepper from Nepal, Patchouly from Gayo Indonesia, Champaca from India and Myrrh from Namibia. The special project Terroir was inspired by the land (Terroir is the French word used to refer an ingredient to the land in which it was cultivated). By attaching an ingredient’s name to its source, Terroir celebrates deviations from standard profiles. In other words, we celebrate human culture and heritage, diversity, and imperfection.