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LRG for SPRITE | DJ DRAMA

May 21, 2021 · 1.1K views

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Campaign
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Clothing
Houses
LRG

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DescriptionLRG has partnered with Sprite to release a five piece capsule collection celebrating two iconic brands who have been a constant contributor to the culture for the past two decades. We traveled to Atlanta, the home turf of Sprite, to shoot the legendary DJ Drama for this collection. Drama has been a long time LRG famiMore
LRG has partnered with Sprite to release a five piece capsule collection celebrating two iconic brands who have been a constant contributor to the culture for the past two decades. We traveled to Atlanta, the home turf of Sprite, to shoot the legendary DJ Drama for this collection. Drama has been a long time LRG family member, and Atlanta luminary, over the last 15+ years so it just felt right. The collection combines authentic LRG branding with Sprite’s vintage logo identification and color story.

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