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Roasting Alexander McQueen's Latest Campaign

Jul 12, 2024 · 4.8K views

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Format
Review
Category
Clothing
Season & event
FW24
Designers
Seán McGirr

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DescriptionIn todays video we will be talking about the latest campaign for Alexander Mcqueen and we will talk about the the new prices on Alexander McQueen's website for the Fall Winter 2024 ready to wear collection. Sean McGirr’s latest Alexander McQueen campaign is set against various backdrops across East London, the partMore
In todays video we will be talking about the latest campaign for Alexander Mcqueen and we will talk about the the new prices on Alexander McQueen's website for the Fall Winter 2024 ready to wear collection. Sean McGirr’s latest Alexander McQueen campaign is set against various backdrops across East London, the part of London that Lee McQueen grew up in. It’s inspired by the different characters and archetypes of London’s youth. Thoughts? The photographs lensed by Glen Luchford nod to London's mood right now — dark, with a glimmer of hope. ‘McQueen is a London-born brand and has always represented an idea of London that I’m deeply attached to. It has a very visceral kind of energy, driven by the eclectic cast of characters you see here. I want to bring that energy to life with the rigour and raw feeling that makes the city’s air hum, leaning deep into its tensions — something that feels poetic and primal; powerful and real. Something that comes from people. I want to bring light to that.' — Seán McGirr Set against the backdrop of East London, the campaign captures the renegade glamour of the city's youth — the diverse characters navigating concrete banks and sprawling streets, seeking its primal pleasures. Their style is tactile; twisted; taut. An animal opulence bursts from the seams of tufted denim and the breast of razor sharp suiting encrusted with shattered jet-stones. The flash of a hard metal T-bar buckle, cool-to-the-touch against rich, oxblood leather - t

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