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I WILL EAU DE PARFUM: Master Perfumer Alberto Morillas on Crafting the New Scent

Aug 28, 2026 · 6.4K views

Description2,800 trials. 4 years of uncompromising dedication. Step inside the world of Giorgio Armani with Master Perfumer Alberto Morillas as he reveals the meticulous craftsmanship behind I WILL EAU DE PARFUM. An exclusive look into the creation of a powerful new signature scent. Discover the story behind the addictive collisMore
2,800 trials. 4 years of uncompromising dedication. Step inside the world of Giorgio Armani with Master Perfumer Alberto Morillas as he reveals the meticulous craftsmanship behind I WILL EAU DE PARFUM. An exclusive look into the creation of a powerful new signature scent. Discover the story behind the addictive collision of smoky Madagascar vanilla absolute and deep, intense woody leather notes. Co-created by Nathalie Lorson and Alberto Morillas, I WILL bridges luminous freshness with warm sensuality to embody quiet confidence and the relentless pursuit of excellence. It’s not about luck. It’s about WILL. #Armanibeauty #GiorgioArmani #IWILL #AlbertoMorillas

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