Dr. Martens x Awake NY Present: Vivid Heritage

Our first collaboration with the community-focused creators of New York streetwear celebrates the Cumbia music scene with Awake NY’s reinterpretation of the archival Lowell shoe. The bold and vibrant edition of a silhouette based on traditional workwear designs reflects the latest iteration of Cumbia music, which can trace its origins across countless generations of Latin American folk music which has evolved through blending contemporary genres and expressive style. ------------------- Thank you for watching. For over six decades, Dr. Martens footwear has been adopted and subverted by musicians, subcultures and bold individuals. These people stand out from the crowd — and a pair of DM’s boots or shoes has always accompanied their journey of self-expression. Subscribe to Dr. Martens for more videos about the DM’s community including music, style and culture. Find out more about us & browse all our styles here: https://bit.ly/3V1WneF Follow us online on these channels: Instagram: https://www.instagram.com/drmartensofficial/ Facebook: https://www.facebook.com/drmartens Twitter: https://twitter.com/drmartens/