No subtitles for this video yet.
WASTED x UMBRO - OUTSIDE CULTURE
DescriptionInspired by the quiet resilience of those who spend their days outdoors - sun, rain, snow or cold - this new capsule from WASTED x UMBRO celebrates the freedom of movement and the culture of training outside in all conditions. Each piece is designed to transition seamlessly across the four seasons, offering comfort anMore
Inspired by the quiet resilience of those who spend their days outdoors - sun, rain, snow or cold - this new capsule from WASTED x UMBRO celebrates the freedom of movement and the culture of training outside in all conditions.
Each piece is designed to transition seamlessly across the four seasons, offering comfort and adaptability no matter the weather.
The statement pieces lead the charge. A nylon windbreaker and pants printed from full- scale scans of real denim create a trompe-l’œil clash of technical outerwear and 2000s full-denim swagger. Think Beckham era, reimagined for the street. The football jersey is pure stadium culture, cut from Umbro jacquard with creative paneling and a rounded drape, finished with a custom crest fusing England’s three lions and France’s rooster into a single chimera badge.
Supporting the drop, a boxy hoodie and straight jog pants, worn-in like they’ve already lived a few lives, feature secure zip pockets and a discreet Umbro diamond motif under the arms, a subtle nod to the brand’s sporting heritage. Accessories round out the capsule: a classic supporter scarf, a champion-ring signet inspired by American sports trophies, and a skateboard deck tying it all back to WASTED’s skate roots.
Echoing the mood of the campaign film shot by Natas3000, the collection speaks to the Outside Culture, a way of life built on movement and unpredictability, where you stay ready for whatever the street or the weather throws at you.
Credits
Director @natas30
- Loading…