HERO presents: ALAN TAYLOR AW13

Read the full article: http://www.hero-zine.com/article/3974/alan-taylors-aw13-hero-film/ What's the video all about then? The Fashion Film was an interpretation of how I approach my work, I am constantly thinking about my design process and developing my brand each season. Tell us a bit more about your event last night, who was it for, who came, was it a success? I did the event last night for several reasons, First was to exhibit some of the key pieces from my AW13 Collection, it was also to have a screening of the AW13 fashion film. And finally it was an introduction to my brand and how it has developed over the past few seasons for press and buyers. We had a great response, HERO, i-D, Dazed and Confused, GQ, Garage, Vogue, PR agencies and buyers all came down. I would call it a success! What's your master plan for 2013? My master plan for 2013 is do something on schedule for London Collections:Men. That would be the dream. Credits: Director Alan Taylor Director of Photography: Paul McKenna Looks: Alan Taylor + Harry Lambert Stylist: Gary Moore Camera assistant: Max MacGechan Sound: Donal Sweeney Music: FAWS