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Le Vrai. Evolving since 1965.

Sep 8, 2025 · 17.2K views

In this video

Format
Campaign
Category
Clothing
Houses
K-Way
Products & items
jacket
Materials & techniques
recycled nylonheat-taped seams

Tags by FashionTube, read from the title and description. They are not YouTube categories.

DescriptionShifting from 3.0 to the next generation with enhanced technology, K-Way presents Le Vrai 4.0 in a bold, colorful campaign that celebrates our most iconic jacket. For over sixty years, Le Vrai has defined functionality and style - now it evolves with improved technology while staying true to its heritage. Crafted fromMore
Shifting from 3.0 to the next generation with enhanced technology, K-Way presents Le Vrai 4.0 in a bold, colorful campaign that celebrates our most iconic jacket. For over sixty years, Le Vrai has defined functionality and style - now it evolves with improved technology while staying true to its heritage. Crafted from 100% recycled micro ripstop 4.0 fabric with 10K waterproofing and 10K breathability, and finished with heat-taped seams for complete protection from wind and rain, the 4.0 is lighter, more durable, and more versatile than ever. An icon re-engineered for performance, ready for any condition, always unmistakably K-Way. #KWAY

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