AW19 #UGGLIFE Campaign: Featuring Sasha Lane and Sergio Lane

Since Sasha on-screen debut, she’s continues to make bold and unapologetic choices that defy convention, reflect her renegade spirit, and challenge outdated notions of beauty. Her brother Sergio Lane is the creative behind a unisex fashion brand that promotes positive self-image and inclusivity. This brother sister duo challenges each other to defy convention in all they do. Celebrating individuals like Sasha Lane and her brother Sergio, we highlight how their relationship has inspired them to be their truest selves. Use #UGGLIFE to showcase your individuality and tag someone who supports, challenges, and inspires you.