The Gancini – Celebrating the Icon of Salvatore Ferragamo

Salvatore Ferragamo launched a new monogram designed by Women's Creative Director, Paul Andrew, in celebration of the house symbol: The Gancini. To celebrate its release, the brand collaborated with industry talent Bryanboy to create a short film that highlights the allure of The Gancini. In a series of witty scenarios Bryan interprets the chic monogram by enlisting a list of digital creatives including Caro Daur, Diet Prada, Pelayo Diaz, Aureta, Carlo Sestini, Susie Bubble and Tamu McPherson.