The History of Dr. Martens: From Innovation to Subculture

This is the history of Dr. Martens. From innovative air-cushioned sole to countercultural icon. Dr. Martens was created by the Griggs family in Northamptonshire in the English midlands: a fusion of German innovation with English industrialism. It was a boot for workers. Initially worn by postmen and policemen for its comfort and durability. The utilitarian silhouette was soon adopted by musicians and subcultures: worn by skinheads and punks as countercultural uniform. Over the decades of movements and tribes, one thing has remained the same: the Dr. Martens boot. --- Thank you for watching. For over six decades, Dr. Martens footwear has been adopted and subverted by musicians, subcultures and bold individuals. These people stand out from the crowd — and a pair of DM’s boots or shoes has always accompanied their journey of self-expression. Subscribe to Dr. Martens for more videos about the DM’s community including music, style and culture. Find out more about us & browse all our styles here: www.drmartens.com Follow us online on these channels: Instagram: https://www.instagram.com/drmartensofficial/ Facebook: https://www.facebook.com/drmartens Twitter: https://twitter.com/drmartens/