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"Locking the Unicorn Pouch” — A Fashion Film by Qu Jiaqi | IM Shanghai
Description“Locking the Unicorn Pouch” is a visionary fashion film and project by Istituto Marangoni Shanghai student Qu Jiaqi, reinterpreting the traditional Chinese bridal dowry through a modern fashion lens. Centered on the mythical unicorn motif, a timeless symbol of prosperity, peace, and future generations, the collection eMore
“Locking the Unicorn Pouch” is a visionary fashion film and project by Istituto Marangoni Shanghai student Qu Jiaqi, reinterpreting the traditional Chinese bridal dowry through a modern fashion lens. Centered on the mythical unicorn motif, a timeless symbol of prosperity, peace, and future generations, the collection explores the dual nature of cultural inheritance. It thoughtfully balances the blessings and expectations passed down through time with the historical experiences of women, translating deep heritage into a statement of empowerment.
Blending couture-inspired craftsmanship with everyday wearability, traditional references are reimagined through geometric structures, William Morris-inspired layered patterns, and a vibrant palette of pinks and fresh greens. "Locking the Unicorn Pouch" transforms a cherished cultural heirloom into a contemporary visual narrative, honoring women who embrace their rich heritage while boldly defining their own identity and future.
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