The Sneaker Box--Episode 203 ft. Footwear News Business Editor Sheena Butler-Young

In this episode we're joined by Sheena Butler-Young, writer, multimedia journalist, and business editor for Footwear News. Our conversation with her touches on the subject of diversity within the sneaker industry, what advice she would give to aspiring journalists--in particular, people of color--and her interview with Under Armour CEO Kevin Plank. In Sneaker News, Foot Locker just have the GOAT app the greatest Valentine's Day gift ever, $100 million. The investment is in part to help facilitate Foot Locker's expansion into digital and also the secondary market. What that sounds like to us is that Foot Locker just became it's own bot.  Speaking of Foot Locker, graphic designer and artist Anderson Bluu calls into the show to break some special news concerning them and ASICS. There's a shit ton of collabs coming out in 2019. Seems like moreso than any other year. Does this reek of desperation on the part of the brands to stay relevant? And does handing this many collabs out to anyone with a following water down the significance that they used to have? Vivobarefoot is going green, literally. They're creating shoes made out of algae, although, if you heard Caesar say it you'd think it was pronounced "algaè". And finally, Caesar has a hot take on Complex within sneaker media; in particular, the Full Size Run Show disingenuous commentary on Black History Month collections that seem to conveniently cross their minds only after everyone else has brought it to light. #sneakerh