ghd pink | Breast Cancer Awareness Event

A very special event for a very special campaign, we invited friends of the brand to the Shangri-La Suite at The Shard during Breast Cancer Awareness Month to talk about the importance of Breast Cancer Awareness and regularly self-checking your breasts. Addie Mitchell, one of Breast Cancer Now's Clinical Nurse Specialists spoke about the vital work Breast Cancer Now does and the importance of self-checking, regularly. ghd Global Brand Ambassador, Zoe Irwin demoed this year's pink collection, and highlighted the important message of Take Control Now on the limited-edition tools. 2 out of 3 women aged 18-24 don't self-check regularly but 83% of women in the UK use a hair styler at least once a month and that’s the idea behind the campaign. You can find our self-check video here: https://ghd.tm/Self-check