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Adidas Home of Innovation 2026 | Event Overview, Hyperboost 360

Sep 30, 2026 · 8.8K views

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Interview
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Shoes
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adidas

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DescriptionFrom the Adidas Home of Innovation, Thomas talks to Marc Makowski, Senior Vice President of Creative Direction & Innovation at Adidas, about the brand's outlook on performance and lifestyle going into the next few years and beyond. Believe in the Run does make a small commission from any affiliate links, so if you piMore
From the Adidas Home of Innovation, Thomas talks to Marc Makowski, Senior Vice President of Creative Direction & Innovation at Adidas, about the brand's outlook on performance and lifestyle going into the next few years and beyond. Believe in the Run does make a small commission from any affiliate links, so if you pick up one of the shoes, please use the shop links below to help us out! Part of our videos are captured using the Insta360 Go Ultra. Interested in purchasing? ➡ Head to https://bit.ly/4wVomOZ and use our affiliate code 'BELIEVE' at checkout to help support our channel! Check out our podcasts The Drop, Fuel for the Sole, and Dirt Division over at BITR Networks ➡ https://www.youtube.com/@BITRNetworks Shop Believe in the Run apparel ➡ https://shop.believeintherun.com Subscribe to The Drop weekly email💧 ➡ http://bit.ly/THEDROP Listen to The Drop weekly podcast, wherever you get your podcasts, or here ➡ https://bit.ly/THE-DROP-PODCAST Confused about shoe terminology? Check out our full breakdown of the Anatomy of a Running Shoe ➡ https://believeintherun.com/anatomy-of-a-shoe/ Follow Us! ➡ FACEBOOK: https://www.facebook.com/bintherun/ ➡ INSTAGRAM: https://instagram.com/believeintherun ➡ STRAVA: https://bit.ly/BITR-STRAVA ➡ TWITTER: https://twitter.com/Bintherun ➡ WEBSITE: https://BelieveintheRun.com Shop Running Warehouse (free shipping on EVERYTHING and 90-day no question returns): Running Warehouse US ➡ https://bit.ly/RUNNING-WAREHOUSE Running Warehouse EU ➡

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