Behind the Design | Be True 2023 | Nike

Designer and artist Zoe Schlacter (they/them) joins Nike designers Mansoor Amjed (he/him) and Raveena Bhalara (she/her) to take a deep dive into how their distinct geometric patterns and bold, colorful graphics came to life on the apparel and footwear of the 2023 Be True collection. Adorned with hues reminiscent of the iconic Pride flag, the collection pulls inspiration from nostalgia and the legends and dreamers of LGBTQIA+ communities that paved the way for generations to come. CHAPTER TITLES 00:00 - 00:37 Meet Designers Zoe, Mansoor, and Raveena 0:37 - 0:57 Footwear with a Flair 0:57 - 1:22 Zoe’s Design Philosophy 1:23 - 2:00 Detail Deep Dive 2:00 - 2:20 The Inspiration Behind the Designs Subscribe to our channel! http://youtube.com/nike Nike strives to bring innovation and inspiration to every athlete* in the world. (* If you have a body, you are an athlete.) Our mission is what drives us to do everything possible to expand human potential. We do that by creating groundbreaking sport innovations, by making our products more sustainably, by building a creative and diverse global team and by making a positive impact in communities where we live and work. Shop Nike https://go.nike.com/Shop-Nike Download Nike App https://go.nike.com/Nike-App Download SNKRS App https://go.nike.com/SNKRS-App Download Nike Training Club App https://go.nike.com/NTC-App Download Nike Run Club App https://go.nike.com/NRC-App Follow Nike on Instagram http://instagram.com/nike Follow Nike on T