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LIVE CHAT - Sephora is REALLY leaning into Mikayla's POV! Will is work? (and other news)
DescriptionWell, we were right! Sephora chose Mikayla's POV beauty to be the first brand featured on their TikTok DropShop. Let's talk about why and if we think all of this promotion will work or not. Plus a bunch of indie brand news, and Allure Best of Beauty! *Links* https://www.beautyindependent.com/fara-homidi-funding-celebrMore
Well, we were right! Sephora chose Mikayla's POV beauty to be the first brand featured on their TikTok DropShop. Let's talk about why and if we think all of this promotion will work or not. Plus a bunch of indie brand news, and Allure Best of Beauty!
*Links*
https://www.beautyindependent.com/fara-homidi-funding-celebrity-brand-closures-sephora-launches-more-indie-beauty-dish/
https://www.beautyindependent.com/undew-makeup-stain-removal/
https://shopundew.com/products/undew-blotter
https://www.allure.com/story/best-of-beauty-2026-winners
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