Westside AW/24 campaign | "Live Your Dance, Live Your Denim"

Westside’s AW/24 campaign, "Live Your Dance, Live Your Denim," is a powerful ode to individuality and the unstoppable spirit of self-expression. Our campaign reimagines the Jungle music video, infusing it with the dynamic energy of the local dance crew to deliver the retro jive, funk, and ‘pop & lock’ vibe inspired by the 80s. Explore the versatile denim collection styled with bold leopard prints, striking cobalt blue, and pops of bright green inviting you to revisit the 80s fashion. #westsidestores #AW24 #liveyourdanceliveyourdenim #fashion