Here's What Went Down at New Balance's 'Life in 247' Party in Los Angeles

In today’s world, life never stops moving. From day to night, unique experiences shape the modern man and woman into inspiring individuals. In that restless spirit, New Balance has crafted the NB 247: a shoe built for today’s 24/7 lifestyle. With a global series of parties on January 7, 2017 that showcased some of the most unique, creative, and innovative cultural figures in some of the world’s biggest cities, New Balance embodies how to live life in 247. As the final global time zone, the Los Angeles event bookends the literal all-day worldwide party with an event that combined the city’s art, music, and of course, sneaker communities within a single impactful event. All the info here: http://hsnob.co/2502j FOLLOW US Facebook: https://facebook.com/highsnobiety Twitter: https://twitter.com/highsnobiety Instagram: https://instagram.com/highsnobiety/ View more Highsnobiety videos here: http://hsnob.co/qh67