Sabyasachi Jewellery - 3rd Anniversary

I grew up seeing how my mother and grandmother treasured their jewellery. My grandfather was a serious collector as well. It was because of them that I developed a sensitivity to the craftsmanship and recognition of its value. From a young age, I had a dream. I wanted to create my own jewellery line. I’ve recounted this fact many times: I became a jeweller much before I became a clothing designer. In my late teens, I began to create costume jewellery that I’d peddle on the streets of Calcutta—knowing full well that, as a middle class boy without any connections, success in jewellery was as audacious a dream as one could have. Nevertheless, I was resolute. The more I worked, the more I learned about the trade. And after twenty years and four jewellery collaborations, I realised one important thing: that one can learn about the technical aspects of jewellery from being in a family business or by doing a specialised course, but design acumen and appreciation is intrinsic and invaluable. No amount of education or experience can teach you that. This is where I always believed I had an advantage. Slowly, customers from across the globe have begun to recognise our unique value proposition. Today, as people continue to show the same brand reverence to our jewellery as they did to our clothing 20 years ago, I have been able to build the business from strength to strength. From opening our first flagship jewellery store in Mumbai, to displaying our pieces at the iconic windows in B