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The $35,000 Machine That Catches Superfake Birkins | Inside Fashionphile

Sep 21, 2026 · 10.4K views

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Format
Interview
Category
Bags
Products & items
Hermès Birkin

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Description*SUBSCRIBE to the Back Row newsletter for more coverage like this: https://www.backrow.net/subscribe. Go Premium and save three months on an annual subscription.* Superfake handbags have never been better and counterfeiters have never been smarter — so how do consumers buy secondhand luxury with confidence? Sarah DaMore
*SUBSCRIBE to the Back Row newsletter for more coverage like this: https://www.backrow.net/subscribe. Go Premium and save three months on an annual subscription.* Superfake handbags have never been better and counterfeiters have never been smarter — so how do consumers buy secondhand luxury with confidence? Sarah Davis started Fashionphile on eBay in 1999 when she was in law school. Today her company employs more than 350 people, has offices in New York, California, London and Japan, and authenticates roughly 1,500 luxury bags a day. Sarah explains how she grew Fashionphile, and how she developed a sophisticated, almost CIA-like operation for detecting superfakes. CHAPTERS 00:00 Introduction 02:00 Law school, eBay, and a $700 Rug Doctor 15:00 A real Chanel, a fake one — can you tell? 21:00 Fake bags bought at real stores 23:30 "Your dupe isn't cute" 26:30 The $75 fee that killed the counterfeits 29:30 The $35,000 machine that catches fake Birkins 34:00 Gen Z archives vs. Chanel over retail 44:30 Where resale goes next 📺 SUBSCRIBE to the Back Row Newsletter: https://www.backrow.net/subscribe 🎙️ Follow the Back Row Podcast on Apple: https://podcasts.apple.com/us/podcast/back-row-with-amy-odell/id1843400835 🎙️ Follow the Back Row Podcast on Spotify: https://open.spotify.com/show/0wpDOgcuWKjpH9WxklNqI4 📷 Follow Back Row on Instagram: @backrow 📷 Follow Amy on Instagram: @instamyodell Follow Sarah Davis 📷 Follow Sarah on Instagram: @justsarahdavis 🛍️ Shop Fashionphile: @

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